Kwantum: Real living

Real living

Dutch retailer Kwantum exists 40 years and therefore launches a campaign that celebrates ‘real living’. Based on ten key retail trends the successful campaign “Daar woon je beter van!” of Kwantum is renewed.

Lukkien, commissioned by Canday, produced the tv commercials. In the commercials you see recognisable slices of life. 

Canday: "We have partnered with a top team of Lukkien. In three days we created thirteen completely unique scenes. With many actors, props and camera angles. It was a success because Canday and Lukkien have prepared everything so well in advance together with Kwantum."