If you want to promote a lab that stimulates all possible senses, the
choice of type of media and the approach has to be of the same character.
Together with New Brand Activators we have
created a movie and range of key visuals inspired on the five senses. In the
film you literally experience what ZiN is all about: smell, sight, hearing,
touch and taste. One thing stands out for sure; in this inspirational lab
you’ll definitely get new incentives, impulses and lots of inspiration. The
film visualises the love of food and ingredients by letting the
flavors, colors and experiences explode on screen.
About Inspirationlab ZiN
Wednesday November 30, the 3,000 square meter
inspirational lab was opened in Veghel. This food hotspot is the place to be
for food professionals. All facets where food professional deal with
on a daily basel are present at ZiN. Besides culinary training, food
professionals can also further develop their entrepreneurial skills in
more business focussed courses and workshops.