Strategy and concept
Lukkien can also provide your full strategy and concept development. Over the years, we have developed our own approach, with quick and practical results, without any frills. The starting point for our strategists is your brand identity, which they analyse from the viewpoint of your clients. Our art directors either start from scratch or follow a pre-selected course. Interaction design and web design provide an instantly usable blueprint for your website or other digital manifestations. A complete strategy also comprises technical and functional aspects, such as incorporating new solutions into your existing IT landscape.
Lukkien creates websites of all shapes and sizes, including corporate sites, product sites and e-commerce sites. We do this speedily and for a price agreed in advance. The cross-media nature of our business enables us to produce all the required photography and audiovisual content in-house. This speeds up the process and improves the quality. Throughout the project, you deal with just one partner. As the sites we build use the appropriate technology and standards, they are easy to maintain. Even when there are large volumes of traffic, the sites remain fast and stable. All elements, such as the use of full-screen online video and animations, help bring about the desired experience and, as a result, the best possible conversion.
E-commerce is one of Lukkien Digital’s specialisations. Our experience in offline retail channels helps in this respect. Our consultants know exactly what works so that you can achieve maximum conversion and keep the number of returns low. The basis of your webshop is formed by an open-source or commercial platform. This can be integrated into your back-office activities to include payment methods and can, if necessary, be linked to a fulfilment service. Since Lukkien has the largest photography studio in the Netherlands, as well as an abundance of audiovisual facilities, we produce large volumes of content quickly and cost-efficiently at the very best quality.
Mobile & Apps
Lukkien Digital designs and builds mobile websites and apps. We have experience working with m-commerce and are fully au fait with the latest technology. Speed, clever interaction and a specially adapted lay-out contribute towards the required conversion. What’s more, our specialists are well-versed in the successful development and optimization of mobile sites and apps for a diversity of platforms. As a result, our mobile sites and apps deliver the same user experience on all smartphone and tablet platforms. They are easy to manage from the same environment as other websites.
CMS & Localization
Lukkien provides solutions that allow non-specialist IT staff to manage any type of content quickly and easily, whether static or interactive. Our systems are aimed at generating user experience and can handle any kind of interaction and e-commerce. If necessary, they also provide workflows and approval procedures. They help ensure that your websites stay optimized for search engines after every change. Lukkien Digital has specialized processes and tools at its disposal to create and update the most complex websites in numerous languages and country-specific versions. This doesn’t simply mean localizing texts, but all possible content too, including photography, film, animation and interactions. To this end, Lukkien can manage your country organisations for you, effectively taking over complete country management. Using detailed workflows, projects can be implemented in a process-driven way.
As soon as your site goes online, you can use your visitors’ user patterns to enhance your results. Lukkien Digital uses clickstream analyses, A/B tests and other analyses to improve navigation structures and to optimize the diverse forms of content, for example. This site optimization can significantly increase the conversion rates of webshops. By displaying your products in the right way, you sell more and have fewer returns. It’s all about the dozens of tiny details that all have to be right – conceptually, creatively and technically. The result is a website that achieves maximum performance.
Lukkien not only builds websites, but also makes sure they are successful. With our online marketing services, you can address your target group in the most appropriate and personal way possible to drawn them to your site. We listen to your needs and carry out all the required actions to bring about the right mix. Lukkien has the tools and the subject-specific experts to bring about Search Engine Optimization (SEO). We develop banner strategies and implement these. Email marketing is quick and effective with our easy-to-use dashboards and templates. We have a solid network that enables us to effectuate advertising campaigns via search engines as well as social and mobile media. For affiliate marketing, we provide complete solutions in collaboration with specialised partners.
Even after your website or digital solution has gone online, Lukkien Digital does everything necessary to ensure that things work as they should. Your website is a business-critical facility: every minute of downtime is at the expense of customers and turnover. For that reason, you can fall back on a fully equipped service and support desk, staffed by professionals who know your system inside out. The service and support desk operates in line with standardised processes, such as ITIL, and represents a fully-fledged service management solution. For larger organisations, we can also set up separate, fully serviced helpdesks. If required, your helpdesk can even be available 24/7.
Lukkien Digital’s activities do not stop at the development and effectuation of solutions. We also provide hosting (both shared and dedicated) and management services. SLAs guarantee accessibility and response times in the event of disruptions. Our data centres come fully equipped with battery packs, emergency generators, air-conditioning, gas extinguishing systems and biometrically controlled security. Bandwidth and access speed are guaranteed by a high-quality connection with the internet backbone. To be prepared for any eventuality, a back-up of all data is made once a day and transferred to an external location.
Lukkien Digital has a successful history of working with technology partners to deliver solutions that help you achieve maximum impact from your marketing communications. From growing user engagement and making sure your website and content are search engine optimized to providing one-on-one email campaign support for our clients, Lukkien is driven by finding state-of-the-art solutions.