Lukkien
Case

Circular IT

Flex-it

A circular e-commerce platform

Companies today have to meet more and more sustainability goals & requirements. Flex-IT wanted to respond to this by offering (circular) hardware to their customers with detailed information available about the impact the product has/had on the climate. In collaboration with EcoChain, Flex-IT is gathered in-depth sustainability info on every product that they sell.

Team5

  • Roel de Wildt Roel de Wildt UX Designer View LinkedIn View LinkedIn
  • Aileen van der Aa Aileen van der Aa UX Designer
  • Manon Robbertsen Manon Robbertsen Visual Designer
  • Anne Derksen Anne Derksen Project Manager
  • Angélica Randwijk - de Jong Angélica Randwijk - de Jong UX Designer
04 - Desktop - Single Screen - Flex-it

Making the complex simple

Measuring sustainability on an IT product is quite a complicated process in which a considerable amount of information is collected and published. Think in the lines of massive Excel- sheets with lots of calculations, formulas, values and percentages. The question Flex-IT asked was: how are we going to present that information on our platform to the user in an easy and understandable way?

Brand identity Flex-IT

Creating a brandbook for Flex-IT

While working on a new e-commerce platform, Flex IT was in need of a new style and more consistency in their materials. They asked Lukkien to create a Brandbook with an innovative renewed style.

Integrating sustainability

We answered this question by integrating sustainability seamlessly into their existing e-commerce platform. We mapped all of the environmental impact information of a product to an easy-to-understand sustainability score with a scale from A to E. Users could now easily view a product's sustainability score, download a detailed sustainability report if needed, and access information on sustainability scores and product's impact data. The platform now empowered users to make eco-conscious choices by highlighting and facilitating the purchase of climate-neutral or positive products. This solution aims to inspire sustainable consumer behavior, making a positive impact on individual choices and the environment.

"Working with Lukkien has always given me a lot of energy. Just walking into their office building is a flood of energy, which immediately makes me want to get started."

Micor Noël de Grood, Marketing Manager @ Flex-IT

Seen something you like? Let’s make your own

If this project sparked an idea, this is where it starts. Tell us what you’re thinking of creating by answering a few quick questions. From there, we’ll explore it with you and shape it into something real.

Hans Kok
Head of Strategy
Contact Hans Contact Hans

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