Lukkien
Case

Zeeman's Spring Collection

Zeeman

Virtual production to shoot in every weather condition

Producing marketing materials in the middle of winter in a summer setting is a recurring challenge for many advertisers, including Zeeman. A vibe just like spring has in a sun-drenched park was possible in our studio.

Team14

  • Peter Tillemans Peter Tillemans Director of Photography View page View page
  • Anne de Clerq Anne de Clerq Director
  • Koen Vlemmix Koen Vlemmix Producer
  • Friso Tjalma Friso Tjalma Gaffer
  • Max la Grand Max la Grand Focus Puller
  • Erik van Ewijk Erik van Ewijk Unreal Artist
  • Vivian Camphuijsen Vivian Camphuijsen Photographer
  • Kim Lieftink Kim Lieftink Production Designer
  • Michel Brouwers Michel Brouwers Set Construction
  • Cariola van Beek Cariola van Beek Producer
  • Stefany Rietkerk Stefany Rietkerk Casting
  • Liesbeth Maliepaard Liesbeth Maliepaard Creative
  • Claire Michielsen Claire Michielsen Client Persuade
  • Merel van Osch Merel van Osch Client Persuade
Zeeman virtual production

Bring outdoor into the studio

This campaign, which has a a sunny park as a setting, was perfect to build in a studio. Because it concerns a European campaign, the park had to have a generic appearance, not too Dutch and not too Mediterranean. Our in-house set builders, art department and the CGI team have worked closely together to transfer the look & feel of the digital set to the physical set.

Zeeman virtual production 2

Lighting as a crucial element

Light has a very important role in creating a realistic image. We spend a lot of time matching light and shadow areas. Not only the position and direction, but also temperature and intensity. The LED volume gives an overall mood to the set, which we then supplement with extra LED panels around the set to complete the look and feel.

Turn your ideas into reality. Get in touch!

Do you want to know more, have questions, or just want to say hello? We’d love to hear from you! Click the button below to contact our team.

More like this

  • Solution

    Studio 1 - XXL

    Studio

    Studio 1
  • Service

    Virtual Production

    AV / CGI

  • Solution

    Studio 2 - Virtual Production

    Studio

    lukkien-virtualproduction-capoeira02
STUDIOS - VIRTUAL PRODUCTION - CGI - INTELLIGENT CONTENT - WEB DEVELOPMENT - AUDIOVISUAL - PHOTOGRAPHY - DIGITAL SOLUTIONS -
STUDIOS - VIRTUAL PRODUCTION - CGI - INTELLIGENT CONTENT - WEB DEVELOPMENT - AUDIOVISUAL - PHOTOGRAPHY - DIGITAL SOLUTIONS -
Link copied to clipboard for sharing